Use cases: How AI agents are transforming digital marketing

Introduction

Artificial intelligence (AI) has evolved from a futuristic promise to becoming an essential tool for modern digital marketing. In an environment where personalization, efficiency, and real-time decision-making are essential, AI agents have positioned themselves as strategic allies.

These intelligent systems not only automate repetitive tasks, but also provide predictive analysis, personalized recommendations, and campaign optimization, generating a significant impact on customer experience and return on investment (ROI).

In this paper, you can read more about how AI agents are revolutionizing digital marketing, analyzing use cases by functionality and by industry.

 

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