2024 arrives and with it a new year to advance in technological issues and their union with companies and industries for the benefit of productivity and personnel. Artificial intelligence is probably the best option for this.
Defined as an “imitation” of human thought and reasoning, artificial intelligence was positioned in 2023 as the most used among the general public, going from being something for experts to being present in people's daily lives.
Tools like ChatGPT revolutionized the way we interact with technology, functioning as a virtual assistant capable of helping in any aspect, even with various business-level tasks.
In an article published by Emprendedores magazine, they commented on the results of a study where the use of artificial intelligence by companies was investigated, finding that 70% of the business body of the companies surveyed are using ChatGPT to help in their daily tasks.
“Be that as it may, the truth is that Artificial Intelligence and all the technologies that under its umbrella—machine learning, deep learning, generative AI, artificial vision, etc.—are going to have an increasingly greater presence within companies.” they explained in the study.
In addition to helping with the organization of data or a quick text, for example, artificial intelligence has business uses that should be highlighted, among them the most important are:
Perhaps the most important trend for 2024 is generative artificial intelligence, a type that can have important applications in companies, regardless of the industry to which they belong.
On the OBS Business School portal they explain “Generative Artificial Intelligence (GAI) is a branch of artificial intelligence that focuses on the generation of original content from existing data. This technology uses advanced algorithms and neural networks to learn from text and images, and then generate new and unique content. Advances in the IAG have been impressive in recent years, and are expected to continue to improve in the future.”
This is where the use of ChatGPT comes in, for example, to create texts and personalized company information. At Rootstack, we have managed to work on projects where specific prompts are created to achieve an action from this tool and benefit the company's workflows.
The same experts from the OBS Business School even detailed some specific benefits of generative artificial intelligence:
These reasons help make generative artificial intelligence the most important technology trend for 2024. Companies should keep it in their sights when applying new solutions in their workflows, always counting on the help of professionals.
At Rootstack we have more than ten years of experience working with international clients on their most challenging software projects, so artificial intelligence is not foreign to our team, who are constantly updating their knowledge to achieve the goals proposed in the project.