
Microsoft and the Future of Data Analytics: How Artificial Intelligence Powers Decision-Making
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In today's world, data is one of an organization's most valuable assets. It is estimated that by 2025, more than 180 zettabytes of data will be generated globally (IDC). However, less than 30% of this data is used for decision-making.
This reveals a large gap between the available information potential and its actual use.
Faced with this scenario, companies that manage to transform their data into actionable knowledge will gain sustainable competitive advantages.
Microsoft is leading this transformation through a suite of tools that integrates artificial intelligence, advanced analytics, and cloud services. Its approach not only democratizes access to information but also accelerates innovation and operational efficiency.