Top ecommerce features: Part III



Ecommerce is a business model that allows the purchase and sale of services and products through the internet. It is a system that makes possible interaction between the site and users, with a great variety of design possibilities and functionalities.


But even though each ecommerce has its own characteristics according to the product, service, and the objectives, there are some functionalities that must exist to guarantee its operation.


The objective of this document is to propose a work strategy and a frame of reference to guarantee that the basic functionalities of online commerce exist in your business and have the minimum characteristics necessary to satisfy the user.


There are many elements necessary for an ecommerce to be successful, the characteristics and requirements can be infinite and the expected operation flexible; but next, we are going to detail the components and scenarios that make up the most basic functionalities of an e-commerce. 




Types of Electronic Commerce

There are four main types of eCommerce business models based on certain factors, such as who the end user is. These are:


B2B | business to business

In this model, a company sells products or services to another company. Generally, these transactions have a higher volume, a longer sales cycle and are recurring.


B2C | business to consumer

This model describes a business that sells products or services directly to consumers and is one of the most common business types.


C2C | consumer to consumer

This model presents a situation where a consumer sells directly to another consumer in an online marketplace, giving them more control over their sale. Some recognized examples are eBay and Mercado Libre.


C2B | consumer to business

Although this model is not very common, it refers to people who sell their products or services directly to companies, which gives them more power. A great example of this is a platform like Upwork, where freelancers sell their professional services to companies that need them.


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