Web Portals

The most popular social networks, the top job search sites, and the e-commerce market leaders are all cataloged as web pages, but in reality, the accurate technical classification for them is web portals. So, what is a web portal? A web portal is a web-based platform that collects information from diverse sources into a single access interface. The main difference between a website and a web portal is that web portals provide a single access point, usually in the form of a login experience.

Whether for marketing products, providing services, or building an initiative to control internal employee flows, a web portal is an excellent tool for establishing long-term relationships with customers or users. What is a web portal? This promotes integration as they unify systems and relevant data. They also offer consistency as they provide an overall unified look & feel, and personalization as they contextualize experiences with behavioral and biographical user data.